Part 1: HiHo Style, Skills & Silver with Rhea Freeman

It’s not often that an event pops up in your newsfeed that
makes you reach for the credit card straight away. But when British equestrian jeweller
HiHo Silver
launched tickets for their Style, Skills & Silver event in the Cotswolds,
I knew I had to go & be part of the day on 6
th September.

With only 4 nights to go until we all meet at The Fish Hotel in the beautiful Cotswolds I wanted to get an insight into what the day will hold, & caught up with a
few of the team behind the inaugural Style, Skills & Silver event. First up
on the blog is equestrian PR & marketing guru Rhea Freeman who will
be hosting one of the Skills

Hey Rhea, welcome to Country Bumpkin Chic, & thank you
for taking part in my interview…

So, what’s the story
behind launching the HiHo Silver; Style, Skills & Silver event?

Well, it’s super exciting, isn’t it? It’s the brainchild
of Emma Warren, Managing Director of HiHo Silver… and we’ve built it from that.
There are so many elements of what HiHo does coming together in the one event
that it’s a bit mind blowing! There will be the chance to chat to and learn
from HiHo’s amazing team of brand ambassadors who have superb personal brands
in their own right (and are so skilled!), the chance to chat and network (but
in a nice and non-terrifying way!), the chance to meet up and quiz people you
might know from your social media feeds and lots more besides. There will be
fun, food, loads of learning and the setting is stunning- the view from the
drive is breath-taking. I stopped to take a pic on the way out.

And why choose The
Fish Hotel in the Cotswolds?

Again, this was Emma’s idea! She’s recently had a break
in Foxhill Manor, which is owned by the Farncombe Estate – the same as The Fish
(you’ll actually pass it when you go to The Fish) and was so impressed. The
location is great because it’s close enough to good roads but it’s crazy when
you turn off. The drive goes on for miles and it’s so calming and so pretty.
The layout also means we’ll be able to hold the workshops in different places
on different levels so everyone gets their own space to do their thing.

Views from the drive to The Fish Hotel

There’s been a lot of
chat about cake on Instagram. Have you done any taste testing? Can you share any
inside knowledge on the food for the day?

Because I’m nothing short of a hero, I had a chocolate
fondant when I went to do a recce. I know, save your praise (!). Oh my. It was
delicious. It went down a bit too easily if I’m honest. I’ve also seen the menu
for the day and I really think there will be something for everyone. And
something delicious for everyone at that!

Yummy chocolate fondant!

Who’s the event aimed
at? I’ve seen lots of bloggers & micro influencers on Instagram chatting
about attending. Is it a necessity to have a blog to attend or just an interest
in equestrian or the countryside?

Well, it’s actually a really interesting mix of people.
We have a lot of bloggers coming, people with a passion for the countryside,
and also a lot of small business owners, which is great. The workshops running
and the people who will be there for you to speak to are all pretty special. We
have two professional photographers (Sophie Callahan and Rachel Bragg), two
style bloggers (Harriet Edwards and Karen McConnell), a co-founder of a British
accessories brand (Melanie Clarihew), a service based business lady who’s a
tech wizard (Ruth Chappell), a few members of team HiHo (including Queen Bee
Emma, King of the Road Andrew and Countess of Contentment Michelle) and me. All
these people will be available to chat to. Whether you’re looking to improve
your business, working with brands/influencers, PR, marketing, blog,
photography skills or any of the above, the event is for you. [Check out the list of who to follow from the Style, Skills & Silver gang below].

Any tips on networking before the event to make the most of
the experience?

I have a few…

  • Use the #styleskillsandsilver
    hashtag. We’ll be promoting this more on the run up to the event
  • Share in the Small & Supercharged group and on your social media if you’re attending- and if you tag
    HiHo too they’ll more than likely share your story on theirs on Insta.

Which part of the day
are you most looking forward to?

Meeting people in real life that I feel I know well
through social media! I’m also really excited to work with people and help them
develop their blogs and businesses, if that’s what they’d like. Aside from
this, I am excited about the photography elements. I do really enjoy
photography (only with my phone I hasten to add!) and I learnt LOADS from when
Sophie came and did a shoot at my house not that long ago. I’m excited to see
Rachel and her flatlay wizardry in action too. Have you seen the images she’s
created for this event? They’re incredible.

Are people able to
make any purchases on the day?

I don’t think there will be stands as such, but I know
there’s been discussion about people being able to buy things we take if they
like. It’s such a tricky call because we really don’t want anyone to feel
pressured into buying because that really isn’t the aim of the day. I have it
on good authority that there will be a HiHo discount voucher in the goody bags
though… shhhh.

Are there any other
brand ambassadors attending?

Well, funny you should ask… I’ve
had a message over the weekend saying that Becci Harrold from Super X Countrycan now come, which I’m thrilled about.

What would you say was key to getting the
most out of the day?

Good question. Notebook and pen
would be a good call, definitely. Some kind of camera – your phone is
completely fine, it’s whatever you take photos on and feel confident using from
speaking to the photography wizards. Business cards or contacts too. Attitude
wise, I know that we all just want everyone coming to have a good time and
learn. If you have any questions, ask, and if you’re not sure who then I am
very happy to field any questions and help anyone. And I know the rest of the
team are too. I know some people are a bit nervous about not knowing anyone,
but as I said to them, they know me as I chat to most people online… and within
moments you’ll know everyone else too.

And will you look to
hold any other Skills, Style & Silver events in the future?

I believe that’s very much the plan. We’ve had so much
lovely feedback about this event that we’re hoping it’ll be the start of
something really exciting!

Thanks Rhea for taking part in the CBC interview & I
look forward to seeing you in the Cotswolds next week.

Coming up next on Country Bumpkin Chic, an interview with
the lovely Melanie Clarihew
from British accessories brand Mackenzie and George – who will also be hosting
the style session.

Follow the HiHo Silver – Style, Skills & Silver gang on

HiHo Silver @hihosilveruk 

Emma Warren – MD of HiHo Silver @emmawarren_1 

Rhea Freeman – PR and Marketing @rheafreemanpr 

Melanie Clarihew – British accessories brand @MackenzieandGeorge

Sophie Callahan – Equine Photographer @sophiecallahan 

Rachel Bragg – Equine & Canine Photographer

Harriet Edwards – Blogger at A girl About Country @harriet_lily

Karen McConnell – Blogger & Stylist @karenandclan1

Ruth Chappell – Owner of Dressage Anywhere @dressage_anywhere


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